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Presented by Donna Ries

This is a great question to begin the LTCI conversation. With November as Long Term Care Awareness Month, it may be the perfect time to start the discussion with your clients about long term care planning. Whether it’s an awkward conversation with parents about their long term care planning needs or considering how to protect your client’s assets that they spent a lifetime working hard to attain.

Using some of Genworth’s simple tools such as take a 30 second quiz can provide valuable insights to your client’s level of knowledge about LTC myths or truths. For a deeper view about common LTC misperceptions, a look at Genworth’s new Dispel the Myths about Long Term Care is another tool to help your clients with facts and clear the blockage of myths that may stand in the way of long term care planning.

Talk to your LTC marketer for help in getting the conversation started about how to approach the need for long term care planning for your clients today.